GetaWebsite is a guide for those tasked with getting a professional, high quality website up and running for their organisation. It is hoped, that after reading through, you'll have a good understanding of how to manage the build of your website, so that on completion, it will be both effective and successful:
- Website Preparation & Planning
- Navigation & Information Structures
- Usability & User Experience (UX)
- Domain Names
- Web Technologies
- Content Management Systems
- Website Maintenance
- Search Engines & SEO
Before all that though, there's a fundamental question that needs to be answered …
But Why Get a Website?
A good question, and one many people rightly ask. So, before we even begin looking at the practical aspects of getting a website up and running, we should start by looking at what benefits are gained in having one.
There are many reasons why a website can be beneficial to your organisation, and of course these benefits will vary depending on what your organisation does. There's not enough space here to cover every scenario, so let's use the charity and non-profit sector to illustrate some general points.
For a charity, a well-designed website can be very beneficial in a number of ways, including:
- Raising general awareness of their organisation
- Giving wider access to their publication's, research, and campaign's
- Increased opportunities for fundraising
- Increased opportunities for increasing readership/membership
- Cost effective means to present supporting multimedia - film, audio, etc.
- Real-time, instant-response editing/updating capability
- Instant interaction with members/audience - polls, feedback, member contribution, etc
The Web is the most comprehensive, flexible and cost effective communication tool there has ever been. However, creating a website that's going to be valuable and successful, is not a easy task. The beauty of the Web is that it allows everyone to have a voice, but this means there are millions of voices all competing to be heard. You have to find a way to stand out.
So if your website is to be:
It will need to be:
- Easily found
- Easy and interesting to use
- Well structured
- Visually appealing
- Knowing what it is trying to communicate, and with whom
Well that's what the rest of this website is designed to hopefully help you with …
Save Time, Save Money
GetaWebsite was created primarily to help charities and non-profit organisations, but others too may find the information helpful.
The principle aim here is to give you a solid grounding in what it takes to get your website up and running; by having an understanding of the requirements, and the processes involved.
Spending a little time now, gaining even a basic understanding of website production processes, will save you a great deal of time and money in the long term. When the time comes to call in the professional web specialists, the knowledge you'll have gained will help you communicate your ideas more efficiently and effectively.
Using This Site
The information on this site has been written by experienced commercial web designers and developers. The information is therefore broken down in to sections following a basic development process commonly used by professionals. The texts though, are written specifically for the 'layperson', and require no previous knowledge of the subject to be understood.
Menu links are best viewed in order, as they are designed to take you though the key stages of your website's creation and development.